Jolera expansion was all about culture, people, and passion
Joseph Khunaysir - II Part - blog
April 3, 2023

In part I of the Jolera Interview Series, we had an exclusive sit-down with Jolera’s founder, President, and CTO Joseph Khunaysir, as he detailed Jolera’s beginnings and growth from the Dot-Com tech bubble. For part 2, he explores the reasoning for Jolera’s recent European expansion.

Khunaysir reiterates that the priority for Jolera has always been the Canadian market. With the joint expertise of his business partner, CEO Alex Shan, they understood when the organization reached a certain point in its journey, expansion became the next logical progression. 

Jolera took the path less traveled, setting its sights on Western Europe – more, specifically Porto, Portugal. Typically, most Canadian companies expand to Canadian regions, to the United States, or a combination of both countries.

According to Khunaysir, Jolera’s direction did not include crossing our border south; the company was looking for strategic assets instead of just a direct boost in sales revenues.

“The motivating factor for Jolera to look at Portugal was the level of expertise and capacity in that country,” Khunaysir said.

Porto is best known for its port wine, but Jolera found the second largest city in Portugal to be a rich base of IT expertise. Porto is also one of the bigger urban centres in the Iberian Peninsula. Through an existing relationship with a channel partner in Porto, Khunaysir and Shan were able to develop a European base of operation that has grown exponentially over time.

“What we love about the area is the culture, people, and passion that they have for technology services,” Khunaysir added.  

For the two innovators, Shan and Khunaysir found that there were more advantages to Porto than met the eye. There is also a diversity of IT skill sets and an excellent ability to operate in multiple languages.

A secondary benefit is the time zone difference between the Iberian Peninsula (Central European) to Jolera headquarters in Toronto (Eastern). This enables Jolera to run a normal day of business with meetings and other scheduled activities. It also took the pressure off Jolera’s night shift crew that moved to the team in Porto.

“Expanding to Portugal [simply] made it easier to perform any duties during the normal working day,” Khunaysir said.

The Porto team proved to be even more valuable during the COVID-19 pandemic and subsequent lockdowns in Canada. Jolera’s European operations were not under such strict lockdowns, which assisted in offsetting some of the challenges facing the Toronto team.

Make sure to watch Part II of the Jolera Interview Series featuring Jolera founder Joseph Khunaysir as he discusses how the European expansion helped the company provide more value to MSPs and channel partners with as-a-service solutions.

You May Also Like…


Submit a Comment

Your email address will not be published. Required fields are marked *

Solutions to Grow Your Business

We've got you covered with our comprehensive portfolio of solutions.

Cybersecuirty Solutions

Cyber Incident ​Response
Endpoint Detection and Response (EDR)
Extended Detection and Response (XDR)
Firewall Security
Mail Security
Penetration Testing Services
Security Baseline Assessment
User Defence
Vulnerability Detection Response (VDR)
Wi-Fi Security

Backup & Recovery Solutions

Hybrid Backup
Enterprise Backup
Mail Archiving

Public & Private Cloud Solutions

Azure Management and Monitoring
Microsoft 365 Administration
Private Cloud
Microsoft CSP

Helpdesk & Field Services Solutions

Professional Services & Consulting Solutions

Monitoring & Management Solutions

Hardware Maintenance Solutions

Application Management Services



Your partner in digital transformation

Helping the next generation of MSP and IT solution providers transform and grow.

businessmans handshake

Types of Partners

Managed Services Provider (MSP)

Internet Service Provider (ISP)

Value Added Reseller (VAR)

businessmans handshake

Partnership Overview

Jolera’s partner program offers flexibility to engage with us on your terms. We have spent more than two decades building award-winning best in class partner enablement and turnkey end-customer solutions for you.

Partner Program

Jolera has three partner programs to choose from: Select, Preferred and Premier.

Learn about us and the legacy we have created

At Jolera, we treat each MSP partner with specialized care. With more than 20 years of IT experience, we offer the latest technology to navigate cloud, security, endpoint, and storage needs.

vintage pocket watch vintage background concept

About Us

Jolera is widely recognized as a global managed services leader. We started as managed services provider over 20 years ago and have been at the forefront of managed services innovation ever since.


Our People

As a service provider our main goal is to make the customer happy. For that final goal, we need passionate and happy people working with us – Our People Are Our Biggest Asset.


Our Leaders

We are performance driven at the core - tying together best of breed technology and industry leading expertise with pragmatic processes built to deliver outcomes.

Meet Our Leaders!