On September 23rd, Jolera joined the IBM Technology Summit Porto, an event that brought together experts, partners, and clients to explore how Artificial Intelligence (AI), Hybrid Cloud, and Automation are shaping the future of business. Hosted at the Port of Leixões Cruise Terminal, the venue’s connection to the sea and travel was a fitting backdrop for conversations about navigating the new frontiers of technology.
The Jolera journey on stage
On stage, Sérgio Castro, Senior VP of Business Development at Jolera, delivered a talk titled “From Dakar to AI – The Jolera Journey”. Drawing from his Dakar Rally experience, Sérgio shared how resilience, strategy, and adaptability are just as critical in the race toward AI as they are in one of the world’s toughest competitions. It was an inspiring metaphor for Jolera’s approach to innovation: embracing challenges, navigating uncertainty, and finding new ways to move forward.
Ruben Sousa, Senior VP – Data & AI at Jolera, joined the panel “Accelerating with AI”, where he and fellow leaders discussed how organizations can harness AI to transform operations, make smarter decisions, and create real business value.
Harnessing AI to unlock new possibilities
For Jolera, this event was about more than knowledge-sharing. It was about reaffirming our belief that technology is not only here to optimize systems — it is here to open doors. We see AI as a catalyst for progress, helping businesses turn obstacles into opportunities and ideas into impact.
Discover more about our vision and solutions here: Jolera Data & AI Solutions
Watch the recap video
The day was filled with insights and inspiration. Catch the highlights in the video below 👇
